The publish 68% of Indians plan to travel domestic in 2022, Agoda India-genous travel survey reveals appeared first on TD (Travel Daily Media) Travel Daily.
Travel optimism is again for Indians in 2022, after months of start-stop travel restrictions the travel and hospitality trade has to be agile to seize this pent-up demand in accordance to digital travel platform Agoda’s India-genous Travel Survey. The survey reveals 68% of Indians plan to travel domestically in 2022, with over a fifth (21%) anticipating travelling domestically inside one month of restrictions easing. Products like Agoda’s GoLocal Tonight, and Agoda Special Offers can play a task in capturing demand for domestic stays as restrictions elevate, in addition to HygienePlus, which reassures travellers of good hygiene measures.
With many not having frolicked with household and buddies for the reason that onset of the pandemic, reuniting with family members is the best precedence and primary function for travel, adopted by chilling on the seashore/nature and attempting a brand new journey on a visit, which comes second and third accordingly.
Annual Trips Planned
The Survey additionally reveals that just about three in 5 Indians (58%) plan to take one to three holidays per yr in the longer term adopted by one in 10 planning to take 4 to six holidays.
While 1 / 4 of folks count on to take the identical quantity of journeys because the pre-pandemic occasions, the identical quantity plans to take extra holidays yearly in the longer term.
“Indian travellers are unstoppable in their desire to travel again, with almost half planning to take the same or more annual trips than prior to the pandemic. Quick and easy getaways in the city or along the coast will provide the spontaneity that people are looking for post lockdown. At Agoda, we are using our technology to reach out to potential travellers and share our partner’s great deals”
“Our hard-hit hospitality industry is welcoming back travellers and providing amazing deals including Agoda Special Offers, which offers the value-add incentives including spa packages, f&b deals, or room upgrades that suit all budgets. For travellers looking for ultra-last-minute deals, our GoLocal Tonight product provides the opportunity for our partners to utilize inventory more effectively, and give the traveller a great deal and experience,” mentioned Krishna Rathi, Country Director – India, Sri Lanka, and Nepal, Agoda.
Agoda’s “India-geneous Travel” survey is an element of Agoda’s “India-genous” Campaign, a digital and PR initiative to promote domestic travel throughout India. Agoda launched the marketing campaign, by working with main nationwide and regional influencers to create video content material to highlight nice locations to go and keep throughout India. The influencer marketing campaign, which ran from September to December, reached over 14 million followers and showcased issues to do and locations to keep in Kolkata, Pondicherry, Jaipur, Lucknow, Varanasi, Coorg, Goa, Mysore, Ooty, Manali, Gangtok and Hyderabad.
The publish 68% of Indians plan to travel domestic in 2022, Agoda India-genous travel survey reveals appeared first on Travel Daily.