Back to normal: Travel to Singapore is now quarantine-free without testing

Back to regular: Travel to Singapore is now quarantine-free without testing

The publish Back to normal: Travel to Singapore is now quarantine-free without testing appeared first on TD (Travel Daily Media) Travel Daily.

Keith Tan

Singapore has introduced that it welcomes fully-vaccinated travellers with no pre-departure testing and quarantine. Thus, journey is just about again on in Asia’s prime enterprise hub.

TD sits down with Keith Tan, chief govt, Singapore Tourism Board to study the return of journey to normalcy intimately.

Travel Daily (TD): What is the newest replace on travelling to Singapore? More VTLs? No extra quarantine?

Keith Tan (KT): Under Singapore’s Vaccinated Travel Framework (VTF), we’re open to all fully-vaccinated travellers who can go to Singapore without quarantine or testing necessities. This additionally
applies to youngsters aged 12 and beneath who are usually not vaccinated. The VTF replaces the earlier Vaccinated Travel Lane scheme, which has welcomed shut to 585,000 travellers to Singapore between September 2021 and March 2022.

With our excessive vaccination fee of 93%, journey to Singapore is each protected and seamless. I’m wanting ahead to welcoming extra guests to take pleasure in our new and reimagined choices.

TD: Can you say that journey and tourism is 100% again on in Singapore? Why?

KT: Now that journey to Singapore is quarantine-free without testing, we count on our tourism restoration to decide up tempo.

International Visitor Arrivals (IVA) numbers for the primary quarter (January – March 2022) have been encouraging, with a 252% increment in contrast to the identical interval final yr. As of two weeks in the past, air passenger site visitors in Singapore reached 31% of pre-COVID ranges, a sign that Singapore retains enchantment as a vacation spot of alternative.

The COVID-19 state of affairs has additionally stabilised in Singapore. This has allowed us to additional ease neighborhood measures, and stage large-scale, high-quality enterprise and leisure occasions this yr, such because the Formula 1 Singapore Grand Prix in September, ITB Asia in October, and the inaugural Standard Chartered Singapore Trophy 2022 in July, which is able to see Premier League giants Liverpool FC and Crystal Palace FC going through off at our National Stadium.

There are now not group dimension or capability limits, whereas mask-wearing is now optionally available outside. Our nightlife companies have additionally resumed, including buzz and vibrancy to our metropolis, and complementing the thrilling calendar of occasions and experiences that guests can look ahead to.

TD: The Singaporean authorities invests SGD500 million for tourism restoration. Can you present an summary on how this fund might be utilised?

KT: We have earmarked shut to half a billion {dollars} to help the tourism sector’s restoration over the following few years, and to be sure that Singapore stays aggressive as world journey restoration picks up tempo.

Support might be offered might be offered in two key areas – firstly, we hope to assist the trade construct and maintain key capabilities, and create new and progressive tourism merchandise to improve Singapore’s enchantment by way of funds just like the Tourism Development Fund; secondly, we may even allocate a portion of those funds to ramp up our advertising efforts and help key initiatives such because the SingapoReimagine worldwide restoration marketing campaign.

TD: What are the brand new tourism merchandise that you’re planning to launch this yr?

KT: 2022 is an thrilling yr for us, and guests can look ahead to a wealth of latest and refreshed experiences and occasions in Singapore.

Some of the brand new and enhanced choices embrace sights resembling Singapore Art Museum’s new residency at Tanjong Pagar Distripark, SkyHelix Sentosa – Singapore’s highest open-air panoramic experience, Haw Par Villa’s Hell Museum, and experiences like Spectrum of the Seas for fly-cruise travellers, Brass Lion Distillery, and The Karting Arena – our very first mega-sized go-kart monitor, and extra.

Our tour operators have additionally rolled out new progressive experiences just like the interactive theatrical tour ‘Aminah in Kampong Gelam’, strolling tour Sungei Buloh Wetland Reserve Tour and Pulau Ubin Island Bike Tour. We have additionally seen the launch of latest and revamped resorts resembling Oasia Resort Sentosa, and Hilton Singapore Orchard (initially Mandarin Orchard Singapore).

Upcoming choices in 2022 embrace the Children’s Museum Singapore – Singapore’s very first nationwide youngsters’s museum, a brand new chocolate manufacturing facility idea by homegrown model Mr Bucket Chocolaterie, and an Avatar-themed exhibition at Gardens By the Bay. Visitors can even look ahead to new resorts later this yr, resembling Raffles Sentosa Resort & Spa and Artyzen Cuscaden Singapore in Orchard.

To prime all of it off, we’ve a sturdy line-up of leisure and BTMICE occasions this yr, resembling our very first Wellness Festival (June 2022), Formula 1 Singapore Grand Prix (30 Sep – 2 Oct 2022), ITB Asia (19 – 21 October 2022), and extra.

TD: Which goal market are you specializing in to revitalize the tourism sector?

KT: We have all the time invested in a mixture of new and long-haul markets to be sure that Singapore stays resilient as a journey vacation spot. This maintains a various and well-balanced portfolio of markets that can help our tourism sector’s restoration.

Even amidst the pandemic, our regional markets have been reaching out to guests from our key markets with a set of worldwide campaigns below the SingaporeReimagine marketing campaign. Now that Singapore has re-opened to all fully-vaccinated guests without quarantine, we are going to dial up advertising efforts as extra nations and areas progressively reopen.

The Tourism Development Fund goals to help the creation, growth of latest tourism merchandise and/or main rejuvenation of present tourism merchandise to improve Singapore vacation spot attractiveness to guests.

As extra of our neighbours reopen their borders, this may help twinning efforts between Singapore and close by markets, resembling Thailand, Vietnam, Malaysia and the Philippines.

Singapore has additionally all the time been a well-liked stopover alternative for longer-haul travellers who favour multi-country itineraries. With the Vaccinated Travel Framework, Singapore will present simple connectivity to markets resembling Australia, New Zealand, and Europe.

TD: What are the advertising methods you intend to implement this yr?

KT: To recapture mindshare and drive visitorship to Singapore, we are going to proceed to ramp up SingaporeReimagine, STB’s worldwide restoration marketing campaign. This might be executed by way of a collection of world and in-market activations, coupled with a powerful pipeline of signature occasions. We may even spotlight Singapore’s contemporary and progressive experiences in eating, sustainability and wellness.

As Singapore reopens its borders below the brand new Vaccinated Travel Framework, we are going to proceed to launch localised, market-specific SingapoReimagine campaigns. This might be executed in collaboration with key in-market media and commerce companions, in addition to fashionable influencers.

For instance, in Indonesia, we’re partnering with ARTOTEL group to showcase unique Singapore-themed lodge rooms, meals, and experiences to have interaction home staycationers.

We are additionally tapping on media partnerships in Indonesia to increase consciousness of how simple it is to go to Singapore.

Just final month in Australia, we labored with Australian media home Urban List to launch Urban List Singapore. Singapore is the primary vacation spot exterior Australia and New Zealand to have its personal devoted web page on Urban List, masking our life-style choices. The web page has reached greater than 1 million individuals since its launch.

We may even be ramping up efforts in India, simply in time for the summer season journey peak season: we collaborated with the St+artwork India Foundation, bringing collectively Singapore-based artist Tina Fung and Indian artist Osheen Siva to create a large-scale outside artwork set up in Chennai. The set up has seen a footfall of over half 1,000,000 to date.

TD: What are the journey developments you’re seeing to emerge this yr, post-pandemic? How do you intend to capitalize on them?

KT: Post-COVID travellers are possible to be extra discerning, searching for out bespoke and genuine experiences. They even have a heightened sense of each private and environmental hygiene. Singapore is well-positioned to meet these wants.

We have additionally noticed two new journey developments – wellness and eco-travel – and are working with our trade companions to create and curate new experiences in these areas.

For occasion, we’re establishing Singapore as an city wellness haven that gives holistic well-being and accessible “must-do” experiences that assist guests go away feeling higher. STB has teamed up with ClassPass, the world’s largest well being membership aggregator, for a one-year partnership to collectively promote Singapore’s wellness choices. We’re additionally launching Singapore’s very first Wellness Festival this June, to promote holistic wellness and mindfulness.

Sustainable tourism is one other key precedence for us. As a accountable vacation spot, we’re continuously incorporating sustainability parts into our tourism choices to obtain our imaginative and prescient of turning into a City in Nature. To help our tourism companies of their sustainability efforts, we’ve launched the Tourism Sustainability Programme (TSP) to present tourism companies with assets to determine strategic areas for his or her sustainability efforts. Just final month, we partnered with the Singapore Hotel Association to launch the Hotel Sustainability Roadmap, which units out clear targets and techniques for resorts to undertake of their sustainability journey.

Moving ahead, we may even develop and test-bed progressive sustainable options by way of the Singapore Tourism Accelerator programme.

The publish Back to normal: Travel to Singapore is now quarantine-free without testing appeared first on Travel Daily.

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