Little VIP! Etihad unveils campaign for young travellers

Little VIP! Etihad unveils campaign for young travellers


The publish Little VIP! Etihad unveils campaign for young travellers appeared first on TD (Travel Daily Media) Travel Daily.

Etihad Airways, the nationwide airline of the UAE, has launched a brand new expertise for households flying with the service. It has partnered with the theme park, Warner Bros. World Abu Dhabi, to launch a one-of-a-kind household pleasant expertise on board its fleet.

Etihad’s new ‘Little VIP’ campaign recognises that young travellers are all crucial individuals and goals to make travelling with youngsters as straightforward and gratifying as attainable. The park’s iconic animation characters like Scooby-Doo, and Looney Tunes together with Sylvester and his beloved nemesis Tweety, are emblazoned throughout the youngsters’s exercise packs given to friends travelling on longer flights with Etihad.

The airline’s new youngsters’s presents are designed in three age ranges. For infants as much as 2 years outdated, dad and mom will likely be given a comfortable fleece blanket adorned with the faces of Tweety, Bugs Bunny, Daffy Duck and Sylvester for them to take house. Young flyers aged 3 to eight years, will likely be given a drawstring bag that includes an exercise ebook, crayons, reminiscence card sport and passport holder. Tweens and teenagers aged 9 to 13 will likely be delighted with a Scooby-Doo themed backpack that includes the Museum of Mysteries board sport designed to advertise Yas Island’s extremely immersive indoor theme park, Warner Bros. World Abu Dhabi.

In addition to the Warner Bros. World Abu Dhabi’s themed inflight presents, Etihad is bringing a complete household journey expertise to life, by means of cabin crew and floor crew coaching to establish and help household journey wants. At Abu Dhabi International Airport, a devoted household check-in house will likely be obtainable for households with minimised queuing to make household journeys as clean as attainable. Thoughtful touches embrace a small set of stairs at check-in counters that means young eyes can take a peek on the check-in course of with ease.

In flight, young travellers will likely be given their meals first for comfort, and diners will expertise Warner Bros. World Abu Dhabi themed eating tools in brilliant colors. The menu has been enhanced based mostly on session and suggestions from household travellers and because of this requested conventional youngsters’s favourites reminiscent of fusilli pasta with meatballs, waffles and pancakes have been added to the menu.

Young flyers can even be saved amused on board by a bespoke youngsters’s part on Etihad’s inflight leisure, designed in a enjoyable, kid-friendly format. Etihad provides a wide array of family-friendly Warner Bros. films and TV reveals together with Space Jam, Scooby-Doo, Tom and Jerry, Looney Tunes, Bugs Bunny and the Flintstones. A choice of TV reveals for older children from the DC Universe contains Batman, Justice League and Teen Titans.

In addition, an intensive choice of music albums for children is complemented by a wide range of e-games for avid avid gamers, which may also be performed seat-to-seat.

Terry Daly, Executive Director Guest Experience, Brand and Marketing, Etihad Airways, mentioned: “This year, we will bring product innovation to the forefront, and this is the first of many exciting developments to look forward to. We’re thrilled to be kicking this off with a focus on our ‘Little VIPs’ and their families. We understand and appreciate that it’s not always easy travelling with little ones, however, this collaboration with Warner Bros. World Abu Dhabi is designed to make the travel experience an exciting one for children and an easier one for their parents. With the help of Scooby-Doo and the Looney Tunes, we promise that even the tiniest travellers will love every minute of their journey with Etihad Airways.”

The publish Little VIP! Etihad unveils campaign for young travellers appeared first on Travel Daily.



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