Tourism Australia bets big on Indian travellers

Tourism Australia bets big on Indian travellers

The publish Tourism Australia bets big on Indian travellers appeared first on TD (Travel Daily Media) Travel Daily.

Tourism Australia has began welcoming again travellers from India with borders now open for quarantine-free journey, for absolutely vaccinated visa holders. Pre-Covid, India was Australia’s quickest rising inbound tourism marketplace for three years. In 2019, Australia welcomed virtually 400,000 guests from India and was the sixth Most worthy marketplace for spend, contributing over AUD 1.8 billion.

Nishant Kashikar, Country Manager – India, added, “Our research has consistently shown that there is a huge pent-up demand for travel to Australia amongst Indian travellers. Through our campaign activities, engaging Public Relations (PR) and Advocacy initiatives, collaborations with Key Distribution Partners (KDPs) and airline partners, we are optimistic of converting this demand and seeing India return to growth in arrivals to Australia”.

Tourism Australia’s latest Consumer Demand Project analysis means that 1.8 million (or 82%) out of two.2 million High Value Travellers from India intend to go to Australia over the subsequent two years. This demand is properly complemented by the enhance to direct aviation entry between India and Australia with the graduation of direct flights by Qantas and Air India in latest instances.

Commenting on reopening of borders, Phillipa Harrison, MD, Tourism Australia mentioned: “At Tourism Australia we’re so excited to be welcoming again worldwide guests who make up a vital a part of our customer financial system. We know Australia stays an extremely fascinating vacation spot, particularly for guests from India and we are able to’t wait to as soon as once more share the entire unforgettable tourism experiences now we have to supply right here in Australia.”

Another initiative to encourage vacation guests from India is the Visa Application Charge (VAC) waiver announcement by Department of Home Affairs, for these vacationers whose visa to Australia has both expired or will expire between March 20, 2020 and June 30, 2022.

Australia shall be internet hosting the ICC T20 Cricket World Cup from October 22 to November 13 this 12 months.


The publish Tourism Australia bets big on Indian travellers appeared first on Travel Daily.

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